Your Business Does Not Run Like a Salesforce Template. Your CRM Should Not Either.
HabileLabs builds custom Salesforce solutions for SMBs, growing companies, and ISV firms that have outgrown what standard configuration can do.
For many businesses, the problem is not Salesforce. It is how it was built. Standard flows and out-of-the-box layouts take you to a point then the team finds workarounds, adoption stalls, and the platform that was supposed to accelerate the business starts slowing it down.
We build on top of Salesforce in Apex and Lightning Web Components. Clean code. Named developer. Full accountability from the first sprint to the last deployment.
Custom Salesforce Development Across the Full Stack
Apex Development
Custom classes, triggers, batch jobs, and scheduled automation written with test coverage above 85%, governor limit compliance, and documentation your team can maintain. We do not write code that only we can support. Every Apex engagement is handed over clean, documented, and ready for the next developer who touches it.
Lightning Web Components (LWC)
Custom Salesforce interfaces that match how your team actually works. A sales rep should be able to update a deal, log a call, and move a pipeline stage in three clicks, not navigate four different objects. LWC components built to reduce friction and lift adoption without a retraining programme.
AppExchange Managed Packages
If you are building a product on Salesforce to sell through AppExchange, the security review is the gate you have to pass and failing it delays your go-to-market by weeks or months. We have passed it on our own product, ISV Insights, and we apply the same standards to every ISV client. CRUD/FLS enforcement, XSS protection, namespace management, done right from the start.
Code Remediation
If you have inherited a Salesforce org with bad code, untested triggers, governor limit violations, undocumented customisations we audit and fix it. Growing businesses regularly come to us after outpacing the quality of their original build. The codebase gets cleaned, documented, and handed back in a state your team can manage.
Experience Cloud Portals
Customer-facing and partner portals built on Salesforce Experience Cloud. Custom themes, LWC components, and data access scoped correctly for external users, so your clients and partners see exactly what they should.
Einstein & AI Feature Configuration
Most Salesforce orgs are paying for Einstein features that were never switched on. Einstein Lead Scoring, Opportunity Insights, Activity Capture, Prediction Builder, Einstein Bots they are included in many licences and sitting unused because nobody configured them correctly when the org went live.
Salesforce Did Not Underdeliver. Your Implementation Did.
When teams abandon Salesforce for spreadsheets, adoption usually isn’t the problem. The platform does not match how the business operates and no amount of training fixes a bad data model or a workflow that takes eleven clicks to complete a two-click task.
Standard Salesforce objects and layouts do not match the company's sales process, reps find it faster to use Excel.
A previous developer built Apex without test coverage, hitting governor limits and breaking on routine operations.
An AppExchange submission was rejected by Salesforce security review, CRUD/FLS violations, XSS issues and the go-to-market is weeks behind.
The business has grown past what Flow automation can handle and needs proper Apex development.
Certifications Are Easy to Put on a Proposal. Experience Is Not.
In this industry, it is easy to put certified developers in a proposal and deliver junior staff on the project. It happens more than clients realize and by the time they notice, the codebase is the problem.
HabileLabs has a different standard. Every developer we assign has hands-on delivery history in Apex and LWC. We verify experience, not just certifications. If they have not built it before, they are not leading your project.
Our Salesforce Journey So Far
This Is the Right Service If:
- You are an SMB or growing company whose Salesforce went live but the team is not using it because the workflows do not fit.
- You are a CTO or tech lead who inherited a Salesforce org with undocumented, untested code breaking under normal usage.
- You are an ISV company building your first AppExchange product and need a developer who has already been through the security review process.
- You have grown past what declarative Salesforce tools can handle and need proper Apex development.
- You got a failed AppExchange security review and need it fixed and resubmitted quickly.













